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Reelfish Fish & Chips

Fast. Casual. Branded.


To compliment Reelfish’s new take on a fast-casual chippery, we entered into a quick-start process to craft all of the design assets necessary for this flagship restaurant’s grand opening. After the initial framework session and naming, we began designing the company’s brand, menus, ephemera and signage. We developed a website that communicates with in-store menu boards to keep up in real-time with daily seafood deliveries, focusing on menu first, location second. Reelfish allowed us to highlight the depth of our services and our swift turn-around capabilities, as we completed the entire project in four months' time.


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